These Terms of Use (the Terms) govern your access to and use of the Central & Walton Studio website (the Site). By accessing or using the Site, you agree to these Terms. If you do not agree, do not use the Site.

If you are using the Site on behalf of a company or other entity, you represent that you have authority to bind that entity to these Terms.

1. About the Site and Who We Are

The Site is operated by Central & Walton Studio (Central & Walton, we, us, our). The Site provides information about our services, examples of our work, educational content, and ways to contact us.

We may update, change, remove, or add content, features, or functionality at any time, including discontinuing all or part of the Site.

2. Eligibility and Acceptable Use

2.1 Eligibility

You must be able to form a legally binding contract to use the Site.

Children. The Site is not intended for children under 13, and we do not knowingly collect personal information from children under 13.

2.2 Acceptable Use

You agree to use the Site only for lawful purposes and in a way that does not harm us, our users, or others.

You agree you will not (and will not attempt to):

-- Violate any applicable law, regulation, or court order

-- Access or use the Site for any fraudulent, deceptive, or harmful purpose

-- Interfere with Site operation (including by introducing malware, bots, exploits, or harmful code)

-- Probe, scan, or test the vulnerability of the Site or any systems or networks connected to it

-- Attempt unauthorized access to the Site, servers, databases, or any accounts

-- Scrape, crawl, harvest, or collect data from the Site using automated means without our written permission

-- Reverse engineer, decompile, disassemble, or attempt to discover the source code of the Site (except to the extent prohibited by law)

-- Copy, reproduce, republish, upload, post, transmit, distribute, or create derivative works from --- Site content beyond normal viewing and internal business reference

-- Use the Site to impersonate any person or entity or misrepresent affiliation with us

-- Use the Site in a way that suggests we sponsor, endorse, or are partnered with you when we are not

We may suspend, restrict, or terminate access to the Site at any time if we believe you violated these Terms or if we choose to discontinue the Site.

3. Privacy, Cookies, and Electronic Communications

3.1 Privacy

Your use of the Site is subject to our Privacy Policy (posted on the Site). If you provide information through the Site, you agree it will be handled as described there.

3.2 Cookies and Tracking Technologies

We may use cookies, pixels, tags, session replay tools, and similar technologies for:

-- essential site functionality

-- analytics and performance measurement

-- security and fraud prevention

-- marketing/advertising (including retargeting, if enabled)

Your choices may be available through browser/device settings, a cookie banner (if implemented), or as described in our Cookie Policy (posted on the Site).

3.3 Electronic Communications

By using the Site or contacting us, you consent to receive communications from us electronically (for example, email, text, or messages through the Site). You agree electronic communications satisfy any legal notice requirements, unless a specific law requires a different method.

4. Intellectual Property, Trademarks, and Linking/Framing

4.1 Our Content and Rights

All content on the Site—text, graphics, logos, brand elements, designs, images, videos, templates, and other materials (collectively, Content)—is owned by Central & Walton Studio or our licensors and is protected by intellectual property laws.

4.2 Limited License to You

We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Site and Content for your personal use or internal business reference, only as permitted by these Terms.

You may not use Content in a way that competes with us or republish our work (including copying our designs, layouts, copy, or templates for commercial reuse) without written permission.

4.3 Trademarks and Brand Use

Our name, logo, and brand elements are protected. You may not use them without our prior written permission, including in ads, social profiles, domains, or any context that implies endorsement, affiliation, partnership, or sponsorship.

4.4 Linking and Framing

You may link to the Site in a fair and legal manner that does not suggest endorsement or affiliation.

You may not frame, mirror, or display the Site (or any portion of it) in a way that changes its appearance, removes attribution, overlays competing branding, or implies association with you, without our prior written consent.

5. Submissions, Uploads, Client Materials, and Feedback

5.1 Your Submissions and Uploads

If you submit information through the Site (such as a contact form), upload files, or otherwise provide content (collectively, Submissions), you agree:

-- the information you provide is accurate to the best of your knowledge

-- you will not submit anything unlawful, defamatory, infringing, harmful, misleading, or deceptive

-- you will not upload malware or content intended to disrupt or compromise systems

-- you grant us permission to use your Submissions for the purpose of responding to you and operating, maintaining, and improving the Site and our services

We may remove Submissions and refuse, delete, or limit uploads at our discretion.

5.2 Client Materials (Rights + Responsibility)

If you provide content, assets, or materials to us through the Site (including logos, photos, videos, copy, brand assets, data, or documents) (Client Materials), you represent and warrant:

-- you own the materials or have valid rights and permissions to provide them

-- providing and using them will not infringe any third-party rights

-- the materials are not unlawful or prohibited content

5.3 Sensitive Data, Confidentiality, and Transmission Risk

Do not submit sensitive or regulated data through the Site, including:

-- Social Security numbers

-- full payment card numbers

-- bank account details

-- medical/health information

-- other regulated identifiers or protected information

No Confidential Information. We do not accept confidential information through the Site unless we have agreed in writing to a secure method for doing so.

Transmission Risk. No internet transmission is completely secure. You use the Site and submit information at your own risk.

5.4 Feedback (Idea/Concept Protection)

If you provide suggestions, ideas, feature requests, or feedback (Feedback), you grant us a perpetual, worldwide, royalty-free, irrevocable license to use, modify, incorporate, and exploit that Feedback for any purpose, without compensation to you.

6. No Professional Relationship; Testimonials; No Guaranteed Results

6.1 No Client Relationship Created

Contacting us, submitting a form, or requesting information does not create a client relationship, agency relationship, fiduciary duty, or professional relationship. Any paid engagement requires a separate written agreement signed by both parties.

6.2 Testimonials, Case Studies, and Examples

Testimonials, case studies, and examples reflect individual experiences and are not a guarantee of future results. Outcomes vary widely based on many factors outside of our control.

6.3 No Guaranteed Results

We do not guarantee any specific outcome, including increased leads, revenue, search rankings, conversion rates, or business performance. Any projections, estimates, or examples are illustrative only.

7. Accounts, Portals, SMS/Calling, and Purchases (If Applicable)

7.1 Accounts and Client Portals

If the Site provides logins, gated resources, or a client portal:

-- you are responsible for maintaining the confidentiality of your credentials

-- you are responsible for all activity under your account

-- you agree to notify us promptly of unauthorized access or suspected security issues

We may suspend or terminate accounts to protect the Site, enforce these Terms, or comply with law.

7.2 SMS and Calling Consent

If you provide your phone number through the Site, you consent to receive calls and texts related to your inquiry, scheduling, follow-ups, and service communications. Message and data rates may apply.

Consent is not a condition of purchase. You may opt out of texts by replying STOP. For help, reply HELP or contact us using the information in Section 20.

7.3 Purchases, Payments, Refunds, and Chargebacks

If the Site offers paid products, deposits, subscriptions, or service purchases, additional terms may apply at checkout or in a separate billing/refund policy or service agreement. You agree to pay all disclosed fees associated with your purchase.

If a payment is disputed or charged back, we may suspend access to paid features, gated resources, or deliverables to the extent permitted by law and any applicable agreement.

8. Third-Party Links and Tools

The Site may link to third-party websites or services. We do not control and are not responsible for third-party content, security, policies, or practices. Your use of third-party services is at your own risk and subject to their terms.

9. Disclaimers

The Site and Content are provided as-is and as-available. To the fullest extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, non-infringement, and accuracy.

No Reliance. Site content is general information and is not professional advice. You agree not to rely on it as a substitute for advice tailored to your situation.

AI-Assisted Content. Some content or recommendations may be generated or assisted by automated tools. You are responsible for reviewing and confirming accuracy, compliance, and suitability.

Availability. We may modify, suspend, or discontinue the Site (in whole or part) at any time and are not liable for downtime or unavailability.

10. Limitation of Liability

To the fullest extent permitted by law, Central & Walton Studio and our owners, employees, contractors, and partners will not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, revenue, data, goodwill, or business interruption arising out of or related to your use of (or inability to use) the Site.

To the fullest extent permitted by law, our total liability for any claims related to the Site will not exceed $100.

Some jurisdictions do not allow certain limitations, so some of the above may not apply to you.

11. Indemnification

You agree to defend, indemnify, and hold harmless Central & Walton Studio and our owners, employees, and contractors from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of or related to:

-- your use of the Site

-- your violation of these Terms

-- your Submissions, Client Materials, or Feedback

-- your violation of any rights of another party

12. Copyright Complaints

If you believe content on the Site infringes your copyright, contact us with:

-- your name and contact information

-- identification of the copyrighted work

-- the URL or description of the allegedly infringing material

-- a good-faith statement the use is not authorized

-- a statement under penalty of perjury that your notice is accurate and you are authorized to act

your physical or electronic signature

13. Export and Sanctions Compliance

You may not use the Site in violation of U.S. export laws, sanctions, or other applicable regulations. You represent you are not a prohibited or restricted party and are not located in a region subject to comprehensive U.S. sanctions.

14. Notices, Force Majeure, Assignment, and Accessibility

14.1 Notices

Notices to Us. Legal notices must be sent to the email in Section 20 (and, if required, by certified mail to the address in Section 20).

Notices to You. We may send notices by email (if provided) or by posting them on the Site.

14.2 Force Majeure

We are not responsible for delays or failures caused by events outside our reasonable control, including hosting outages, internet or telecom disruptions, acts of God, natural disasters, labor disputes, vendor failures, governmental actions, or security incidents not caused by our gross negligence.

14.3 Assignment

We may assign these Terms to an affiliate or in connection with a merger, acquisition, reorganization, or sale of assets. You may not assign these Terms without our prior written consent.

14.4 Accessibility

We aim to keep the Site accessible and usable. If you experience difficulty accessing content, contact us and we will try to provide an alternative.

15. Dispute Resolution, Arbitration, and Class Action Waiver

Please read carefully. This section affects your legal rights.

15.1 Informal Resolution First

Before starting arbitration or court, you agree to contact us and describe the issue and requested relief. We will attempt to resolve disputes informally.

15.2 Agreement to Arbitrate

Except for disputes that qualify for small claims court and except as noted in the injunctive relief section below, you and Central & Walton Studio agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Site will be resolved by binding arbitration.

This arbitration agreement is governed by the Federal Arbitration Act (FAA).

15.3 Arbitration Administrator and Rules

Arbitration will be administered by the American Arbitration Association (AAA) under its applicable rules, as modified by these Terms. The arbitrator may award the same remedies a court could award, subject to these Terms.

15.4 Location and Format

Unless otherwise agreed, arbitration will take place in Benton County, Arkansas, and may be conducted by telephone, video, written submissions, or in person, consistent with AAA rules.

15.5 Small Claims Carve-Out

Either party may bring an individual action in small claims court if it qualifies and remains an individual action.

15.6 Injunctive Relief for IP Misuse

Nothing prevents us from seeking injunctive or equitable relief in court to protect our intellectual property, trademarks, confidential information, or to prevent unauthorized scraping, copying, or misuse of the Site or Content.

15.7 Class Action Waiver

Disputes must be brought only in an individual capacity, not as a class, collective, consolidated, private attorney general, or representative action. The arbitrator may not consolidate claims or preside over representative proceedings.

15.8 Batch Arbitration (Mass Filings)

To the extent permitted by law and AAA rules, if 25 or more similar arbitration demands are filed and coordinated, the parties agree they will be administered in batches of up to 25 cases at a time (with any bellwether process determined by the administrator or agreement). Remaining cases will be stayed while the first batch proceeds. If this batching clause is unenforceable, it will be severed and the rest of this section remains effective.

15.9 Jury Trial Waiver

If a dispute proceeds in court (for example, small claims or injunctive relief), you and we waive any right to a jury trial to the fullest extent permitted by law.

15.10 Opt-Out

You may opt out of arbitration and the class action waiver by sending written notice within 30 days of first accepting these Terms. Include your name, contact method, and a clear statement you are opting out.

16. Governing Law and Venue (If Not Arbitrated)

These Terms are governed by the laws of the State of Arkansas, without regard to conflict of law principles, except that the FAA governs Section 15.

If a dispute is not subject to arbitration, it must be brought in state or federal courts located in Benton County, Arkansas, and you consent to jurisdiction there.

17. Time Limit to Bring Claims

To the fullest extent permitted by law, any claim arising out of or related to the Site or these Terms must be brought within one (1) year after the event giving rise to the claim occurred, or it is permanently barred.

18. Termination; Survival; Interpretation

We may terminate or suspend access to the Site at any time, with or without notice.

No Waiver. Failure to enforce a provision is not a waiver of future enforcement.
Headings. Headings are for convenience only and do not affect interpretation.
Survival. Provisions that by their nature should survive (including intellectual property, disclaimers, limitation of liability, indemnification, dispute resolution, and related provisions) will survive termination.

19. Severability; Entire Agreement

If any provision is found unlawful or unenforceable, it will be severed and the remainder will remain in effect. If the class action waiver is found unenforceable, the arbitration agreement will be null and void only as to that specific proceeding.

These Terms (plus any policies referenced on the Site) are the entire agreement regarding your use of the Site and supersede prior understandings about Site use.

20. Contact

Questions and legal notices should be sent to:

Central & Walton Studio
Email: [email protected]